One on-going debate we have in the office is about highlighting “Made in the USA” on our Quo Vadis products.
We need to redesign the product bands for the 2019 editions, which means we need to complete them by next fall. What information should we include on them? Should “Made in USA” feature prominently?
If you see a product that is “Made in the USA” are you attracted to purchase it? If it costs 10% or 20% more than a product made elsewhere will you still buy it? Is “Made in USA” a factor at all in your purchasing decisions?
Your thoughts and feedback on this subject would be really appreciated. Thank you.