The eye of Dr. Beltrami

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quovadis_logo_405_750

This is another one of those things that comes up and makes me wonder why I’ve never thought to ask: what’s the significance of our logo?

I’ve always just assumed it was a sort of stylized Q, which it is. But it’s also supposed to be a sort of symbolic “eye” for seeing your entire week at the single glance. You can see the evolution more clearly if you look at our older logos:

photo 1

photo 2

Pretty cool, huh?

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