Via an ad that Karen noticed in the New York Times Business section, here’s an interesting response to all those predictions about the death of paper. Domtar, a Canada based manufacturer of freesheet paper, has created a website that touts the benefits of paper, tackles myths about paper and sustainability, and contains some snappy (and annoyingly un-embeddable) video vignettes about to-do lists and the paperless office. According to the homepage:
Paper is a sustainable, renewable, recyclable, plant-based product that connects us in so many ways to the important things in life. Great ideas are started on paper. The world is educated on paper. Businesses are founded on paper. Love is professed on paper. Important news is spread on paper.
That’s why we love paper.